Directorate of Distance Education
Study Material of

M.A. MASS COMMUNICATION (Lateral Entry) 2nd Year

M.A. (Mass Communication)3rd Sem
Paper Code	Nomenclature of Paper
MSM-521	Mass Media Structure and Management
MSM-523-A	Reporting
MSM-523-C	Advertising Creativity & Consumer Behaviour
MSM-523-D	PR Principles And Tools
MSM-523-DDE	Electronic Media

M.A. (Mass Communication)4th Sem
Paper Code	Nomenclature of Paper
MSM-531-A book	NEWSPAPER PRODUCTION AND MANAGEMENT
MSM-531-B book	Radio and Television Production
MSM-531-C book	ADVERTISING CAMPAIGN MANAGEMENT
MSM-531-D book	PR CAMPAIGN PLANNING

 

  www.ddegjust.ac.in Guru Jambheshwar University of Science & Technology, Hisar - Haryana (India)